The Brkthru Analytics Team met this week at our Detroit Training Center, and focused on how they will continue to improve the already stellar level of service they provide to our clients. This group, led by Vice President of Analytics Kevin Repine, reviewed major initiatives accomplished in 2024 and mapped plans for 2025, focusing on…
If you’re a small business owner, operator or marketer attending or exhibiting at this Wednesday’s SmallBusinessExpo at the Atlanta Convention Center at Americas Mart, stop by booth 439 to chat with Kriston DeLisio, Patty Racener and Christy Hicks from Brkthru. These pros from our Sales Development and Client Success teams will be sharing how Brkthru…
For cannabis brands still looking to capitalize on the #GreenWednesday (today, 11/27) and Black Friday holiday rush, there’s still time to get the message out. When it comes to Cannabis, the sales cycle is shorter and cannabis retailers can get a quicker response with hashtag#digitaladvertising. Our President Jonathan Mellinger (he/him) sat down with Adam Jackson of Green Market…
Our Hub Hangouts are an opportunity for the nearly 200 Brkthru employees in 19 hubs across the country to get together at a location of their choosing to socialize and spend quality time together. The 757 VA Hub kicked off the beginning of Fall and squeezed in a September Hub Hangout for coffee, co-working, and…
More than 50 members of the Brkthru team participated this week in our Fall 2024 Client Success offsite. Topics covered were the latest updates in digital media tactics, campaign attribution and management, and of course, Brkthru’s competitive advantage of service (we consistently receive an overall client satisfaction score of greater than 90%). Brkthru executive leadership…
More than 7,000 of you viewed our previous podcast “30 minutes w/Brkthru: The Hot 2024 Political Season” in August for insights on how this year’s record spend will impact advertising campaigns. Predicted to top $12.32 BILLION, this avalanche of money will lead to tightening inventories, increasing rates, bumped schedules – and will affect all advertisers,…
For the first time ever, Brkthru is happy to announce our initial group of Core Value Award winners. These awards help us celebrate our employees who embody, exemplify, and uphold our Brkthru values in their interactions with both our internal teams and our clients. Together, these awards represent individuals that care deeply about our people, help foster…
Several times each year, senior leadership at Brkthru names Platinum Performers, those select employees who always put clients first by finding ways to say yes, seek out creative solutions to challenges, lend a hand to their colleagues and maintain a positive attitude. While we were at the Borgata Casino & Resort in Altantic City, NJ,…
The Brkthru team of nearly 200 employees gathered recently at the Borgata in Atlantic City for our Fall 2024 All-Company Meeting with the theme of Brkthru Empire! In addition to our typical semi-annual, all-company get togethers of business updates, key initiatives and department breakouts, this time we included an in-person signing day for our yearly…
If you’re an advertiser, agency or media buyer who handles Business-to-Business marekting, this is a podcast you won’t want to miss. B2B marketing is vital to the US economy, and media pros Tom Leone from Brkthru and Joe Paratore from AdDaptive share smart digital media strategies in our latest podcast. Even though B2B is projected…