The team at Brkthru was honored to participate in the 2023 Visit Phoenix Annual Meeting, and to leverage our expertise in paid digital media to bring leisure and business travelers to Greater Phoenix! “Brkthru was grateful to participate in the Visit Phoenix Annual Meeting last week,” said Director of Client Success Dustin Moody, who attended…
Brkthru is honored to have been selected as one of only a few agencies in North America to participate in TikTok Immersion Day. Members of the Brkthru leadership team – Tom Leone, VP of Media Services; Tom Connelly, CRO; Jonathan Mellinger, COO; and Karen Cuce, VP of Strategy – spent the day with TikTok representative, Erica Riordan,…
Brkthru is proud to be an official sponsor at this year’s MJ Unpacked at the Motor City Casino, a distinctive event serving cannabis retailers and brands. If you’re a cannabis industry leader, marketing professional or agency working with cannabis clients, stop by booth #114 to learn how Brkthru successful reaches cannabis consumers with paid digital…
National Hispanic Heritage month is annually celebrated in the United States from September 15th to October 15th. It is during this time we recognize the influence and contributions of Hispanic Americans in culture, history, and achievements for the United States. Hispanic culture is known for close ties with families, as well as rich culinary, musical,…
For the second year in a row, Brkthru has been recognized as one of America’s fastest-growing privately held companies, joining an exclusive group of multi-year honorees. “We did not set out to pursue honors or awards when we founded Brkthru in 2017,” said Andrew Sklerov, Co-Founder and Managing Director. “Our goal has always been to…
In the digital age, video games have emerged as a dominant form of entertainment by captivating millions across the globe. Amongst the enthusiasts of this immersive virtual world are millennials, a generation that grew up alongside the rapid advancements in gaming technology. While some may view their relationship with video games as a mere pastime…
Core Value in Action: Contribution During this week’s Client Success Meeting at Crystal Mountain Resort in Michigan, 40 members of the Brkthru sales, sales development and leadership teams from across the country participated in training, sharing, business updates and planning sessions. As the coaches of our client account teams, the Brkthru Client Success leads are…
Q & A with Anthony McFarlane, VP of Client Success For the next article in our series on Service, we sat down with Brkthru Vice President of Client Success, Anthony McFarlane, who has spent his career on the front lines in day-to-day service to clients. Anthony, we know Service is THE foundation of Brkthru’s business…
Just a few weeks ago, members of our fourth Brkthru U class graduated with their own certificates of achievement after a week of learning, laughing, and even listening to live music together. Brkthru U is an immersive and comprehensive training session where employees from across the country and every department come together in one location…
Online video has emerged as a key channel for marketers, changing the way brands reach and engage with their audiences. Online Video (OLV) inventory refers to any digital video content that is not on a social media platform (social video) or a streaming service (CTV/OTT). A popular OLV channel is YouTube, but a channel is…