Brkthru’s Karen Cuce: Stoner stereotype not enough for cannabis marketing

🍃4/20 is almost here & it’s not too late for hashtag#cannabis brands to reach new customers. Karen Cuce, our VP of Strategy, shares tips for diversifying your hashtag#ad strategy across streaming TV, music, podcasts and more.

The key? Skip the tired “stoner” stereotypes and connect with the growing base of “canna-curious” consumers. Read more in Green Market Report.

Note: if you’re an agency or marketer responsible for Cannabis brands and attending MJ Unpacked in Altantic City 4/29-5/1, stop by the Brkthru booth to learn even more.

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