51 members of the Brkthru Client Success, Sales Development and Business Development teams worked this week in Southfield, MI, to plot their game plans for 2025 and participate in valuable in-person training. The agenda included prospecting and qualifying leads, networking, developing strategies and proposals. And of course, there was plenty of time for energizing team-building…
As the digital media partner for the National Baseball Hall of Fame and Museum in Cooperstown, NY, Brkthru leads campaigns to drive attendance to the Hall of Fame and promote sales of player plaques, memorabilia, apparel and more in the museum shop and online. The Baseball Hall of Fame planned to announce the 2025 inductees…
“Our mission at Brkthru is to give smaller agencies and clients access to digital ad placement at scale, backed by high-touch support from real humans.” Jeff Hastedt, Co-Founder and Managing Director, shares more about his entrepreneur journey, how he believes #AI will change the landscape of #AdTech and tips for creating a successful career in #advertising.…
“Schools are prioritizing long-form digital outlets like streaming video, connected TV, podcasts, and YouTube, alongside short-form platforms like TikTok, which has grown in popularity across all age groups. However, advertising to Gen-Z presents challenges as targeting regulations tighten. This shift makes the adults in students’ lives even more critical for driving interest and enrollment.” Jeff Hastedt,…