Part 2: Digital Can Help During 2024 Political Season
More than 7,000 of you viewed our previous podcast “30 minutes w/Brkthru: The Hot 2024 Political Season” in August for insights on how this year’s record spend will impact advertising campaigns. Predicted to top $12.32 BILLION, this avalanche of money will lead to tightening inventories, increasing rates, bumped schedules – and will affect all advertisers,…