Native Specs
| Placement | Ad Size | File Formats | Max File Size | Add’l Info |
|---|---|---|---|---|
| Native Display | 1200×627 | JPG PNG | 400KB | Brand Logo: 1:1 ratio, 128px128px min Image: Rectangular image (no text on image is recommended), 1200×627 pixels, JPEG format. Advertiser Name: 25 character max Short title/Headline text: 25 character max. Long title/Headline text: 50 character max (Long title/headline is optional, not required). Short body text: 90 character description. Long body text: 140 character description (Long body text is optional, not required). Caption URL: Display URL, 30 character max. Call to Action Button: 15 character max. |
| Native Video | 1200×627 / 16:9 aspect ratio Video Length: 15 or 30 seconds | MP4 | Image: 1.2MB Video: 1GB | Brand Logo: 1:1 ratio, 128px128px min. Image: Rectangular image (no text on image is recommended), 1200×627 pixels, JPEG format. Advertiser Name: 25 character max. Short title/Headline text: 25 character max. Long title/Headline text: 50 character max (Long title/headline is optional, not required). Short body text: 90 character description. Long body text: 140 character description (Long body text is optional, not required). Caption URL: Display URL, 30 character max. Call to Action Button: 15 character max. |
Sponsored Native Content Specs
| Placement | Ad Size | File Formats | Max File Size | Add’l Info |
|---|---|---|---|---|
| In-Feed Unit (Preview Ad)* | Preview Images: 800×600 Logo (optional): 150×75 | JPG PNG | Preview Images: 3MB Max | 3-5 preview images recommended * Headlines -60 characters recommended (80 maximum) -5-10 recommended Preview Text (recommended) -90 characters recommended (120 maximum) -Availability varies by publisher * Logo (optional) -JPG or PNG -Transparent background |
| Content Landing Page (Article Page)* | Images/Infographics: 800px wide Companion Assets (optional): -728×90 -320×50 -300×250 -300×600 | MP4 | JPG or PNG Video (optional) -Raw mp4 or YouTube embed | Written Editorial Content -250-500 words (5,000 maximum) Companion Assets (optional) -Facebook and X feeds (need brand social URLs) Video (optional) -Raw mp4 or YouTube embed -1-3 minutes ideal |
| For more information, please visit: | Native Specs | *Please note, both placement types are required. |